Gateway Of The United States - 937 Words

Gateway to be Americanize America is the number one country that people from all around the world want to come in order to have a better life. To be able to enter the United States legally, the country requires a Visa for entering and be able to stay in the period of time. However there are some people that happen to enter the country illegally without the visa. According to the Migration Policy institute, in 2012 there are 11.4 undocumented immigrants in the US. and 4.1 million undocumented immigrants who brought children who were under 16 to the country with them. Unfortunately, the children who come to America illegally at such a young age do not know about their status in the country. They embrace America as their own country and they are familiar with the US. more than the countries that they were born in. Moreover young undocumented immigrants who grow up in America more likely to eager to push themselves to be nearly as American. Education is what makes them move to the middle class, to be Americanized . Although, the road for young undocumented immigrants had been impossible to reach, but the government has been introduced the policy that makes young undocumented students’ lives more reality which are â€Å"DACA and DREAMS Act†. DACA and DREAM act are the policies that have good benefits to young undocumented immigrants, however, there are downsides to this two policies that could harm immigrants who live in America illegally. In America, there might be 1.8 million out ofShow MoreRelatedGateway Inc. Essay1061 Words   |  5 PagesGateway Inc. Gateway, Inc., founded in 1985, started with two people working out of an Iowa farmhouse. With a keep it personal, make it simple philosophy Gateway, Inc. has grown rapidly since it went public 8 years after the company started. Today, Gateway is a 7.5 billion Fortune 250 company that has 19,000 people on its payroll and prides itself on building lifelong relationships with its customers.4 The company operates sales and technical support centers on four continents and has manufacturingRead MoreEssay on Gateway Vs Dell985 Words   |  4 PagesGateway was founded in 1985 in an Iowa farmhouse and has grown into one of Americas best-known brands. Gateway is the third-largest PC Company in the U.S. Gateway started out in 1991 when it introduced its distinctive cow-spotted boxes. In December 1993, it became part of the Fortune 500 and started to trade NASDAQ, a t$15.00 per share, prior to moving to the New York Stock Exchange in 1997. In March 2004, the company acquired eMachines, a PC maker, for $235 million. This took Gateway from aRead MoreThe Pipeline Of Canadian Columbia1682 Words   |  7 PagesCanada’s oil sand, an unconventional energy which is produces in Alberta. 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Multilingualism is excellent as; languages are a gateway to the global community, encouragesRead MoreShould Marijuana Be Legalized?1615 Words   |  7 PagesGrowing up, everyone has been taught that Drugs are bad. As kids, we nodded and promised not to be influenced by drugs; however, many people in society today are drug users or addicts. If legalized, marijuana would benefit the United States in terms of health, economy, and social reparations. Marijuana restriction laws may have a huge effect on underage usage. There has been similar evidence from the regulation of tobacco and alcohol. The correlation of smoking and drinking limits with the loweredRead MoreShould Marijuana Be Legalized?1384 Words   |  6 Pagesstatus are slowly shifting across America. What was once viewed as a dangerous gateway drug is slowly being legalized across the nation for medicinal and recreational purposes. Alcohol is often used as a comparator to marijuana for good reason. Banning alcohol was attempted before and it was not successful. Marijuana is currently progressing through a similar phase alcohol went through during the Prohibition Era. Four states, including Washington, Oregon, Colorado, and Alaska, now allow the use of recreationalRead MoreThe Death Of The United States Essay1332 Words   |  6 PagesWhy would the residents of the United States vote to allow a killer to legally roam the streets? Why would the people of this great natio n allow another poison to be offered to the general public? The past of the U.S. has not served it well in deciding the fate of the future of its generations. There are already two killers running rampant on the streets of this great nation. Tobacco and alcohol kill millions of people each year. They destroy the lives of families by spreading cancer, alcoholismRead MoreGateway Effect of Marijuana Essay1405 Words   |  6 PagesMarijuana has been used by people over many centuries for medical uses. 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While theoretically this seems like an ideal way to quicklyRead MoreShould Marijuana Be Legalized?1475 Words   |  6 PagesMARIJUANA HAS BEEN REGULATED SUCCESSFULLY BY STATE AND FOREIGN GOVERNMENTS There are many places where we can find marijuana successfully legalized, both by individual states here in the United States and by Federal governments abroad. I’ll start by introducing an example here in the U.S.: Colorado. On November 6, 2012, the citizens of Colorado voted in favor of Amendment 64 which allowed for the personal use and regulation of Marijuana (Ferner, 2014). Through this legislation came the Colorado

An Article On The World Anti Doping Agency - 1242 Words

On June 9th, 2016, an article written by ESPN Senior Writer, Darren Rovell, was published on ESPN.com regarding Maria Sharapova’s two-year suspension over a positive doping test result (Rovell, 2016). Maria Sharapova, the highest-paid female athlete today, announced in March 2016 that she tested positive for taking meldonium, a banned substance that was recently added to the World Anti-Doping Agency’s (WADA) prohibited substance list. Initially, the International Tennis Federation (ITF) suspended Sharapova for two years but after an appeal to the Court of Arbitration for Sport (CAS) by the Sharapova team, the Russian tennis star’s suspension was reduced to 15 months and she can return to competition in April 2017. Meldonium is a heart drug that is available for purchase over the counter in Russia. This drug is believed to help the body produce energy in a more efficient manner. Sharapova was unintentionally committing a doping violation, which is the ethical issu e in this situation. She had been taking meldonium since 2006 to help her manage multiple health problems. Sharapova however, was not the only athlete that tested positive for meldonium. There were around 172 athletes in total, 40 whom were Russian that also failed a drug test for taking meldonium. This affected Russia’s attendance in the Rio Olympic Games as a number of athletes were banned from participating in the Games for their meldonium intake. Sharapova’s ethical orientation affects her behaviour and theShow MoreRelatedThe Ethics of Steroid Use in the Olympics Essay examples904 Words   |  4 Pagescompetitive athletes to be charged for doping, however, were swimmers in 1860s Amsterdam. Doping of all kinds, from caffeine to cocaine to anabolics quickly spread to other sports (â€Å"Anabolic Steroids, a Brief History†). Artificial testosterone was first synthesized in 1935 and was intended as a hormone replacement for patients who were not able to produce enough testosterone. 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A Woman Made a Yemeni Future Free Essays

A woman made a Yemeni future The Republic of Yemen is one of the poorest countries in Arab world. Recently, Yemeni politic was rule by plain dictatorship for a long term. The economy is poor and corruptions were rampant in Yemen. We will write a custom essay sample on A Woman Made a Yemeni Future or any similar topic only for you Order Now Hence the Yemeni people made a decision to stand up to establish a democratic government. The Yemen uprising was up on January 2011 in Sana’a University which is in Yemen’s capital. The leader of the protests was Tawakel Karman from Yemen. This essay will explain who Tawakel Karman is and why her accomplishments were recognized to the Nobel Peace Prize committee. Tawakel Karman is one of the greatest political activists in the world. She was born in 1979 in the port town of Taiz, which face with the Red Sea. She has been active  in searching for  freedom of expression  and  women rights in the Arab words. At the same time, she is a journalist and  a member of the  Al-Islah, which is  the largest  opposition party in Yemen. Tawakel and the protesters   shouted ‘Day for rage’ among the troops and armed government officers at the seaport of  Aden  in northern  Yemen.? She is one of the three persons who won the Nobel Peace Prize in 2011 and became the first woman from Arabia to be awarded the prize. She has  continued to regularly partake in protest  activities to  insist on  freedom of expression  and women rights  over the past five years. The Nobel Peace Prize  Committee  in Norway admired  her achievements of â€Å"seeking  full  attribution  to the society,  claiming the  safety  and rights  of women  without violence†. In the social background of the affair, there was huge discontent towards the long term dictator government in the Arab worlds.? Thus, she decided to lead not only the victims of ‘The Arab Spring’ but also all the people who deserve better human rights. Thus, Tawakel Karman’s achievements have brought great changes not just in Yemen but in many other Arabian countries too. There are three reasons why Tawakel Karman’s achievements were deserving for winning the Nobel Peace Prize. First, she made contributions to improve Yemeni human rights and freedom of expressions, which were in a nonviolent way. Despite of the Yemeni dictator Saleh resorted to arms, she pressed for the improvement in social affair, which were great things. For example, she led a huge number of the Yemeni people and chanted their slogan in chorus again and again. Those incidents were broadcasted all over the world and aroused sympathy from many people. She indicated the Yemeni people’s strong intensions through an interview. ‘We Yemeni people do not yield the dictator-ruled government and we want freedom in a peaceful way. ‘ Second, she insisted that the Yemeni woman should be liberated from Yemeni traditional dress codes. For example, by taking off her headdress and showing her face, she insisted that the dress code is enforced not by Koran, but by male-dominated Yemeni society. Her smiles were different from what we Japanese are used to have seen, she looked very confident. However, if she did not insist the importance to break away from such a bad custom, Yemeni woman still could not share their real feelings. That is to say, they would be forced to un-sensitive communication. If I were a Yemeni woman, I could not stand such a small world and might have gone insane at least. Finally, she co-founded the human rights group ‘Woman Journalists Without Chains’ to make the Yemeni woman belong to all of the Yemeni society with safety. For example, she made full use of social network like a mobile phone to share her opinions and activity to the world. The Yemeni dominated social network looked like the Japanese painted textbook; General Headquarter censored and painted out the Japanese publications to hide the information, which they did not want to be known after World War 2 was ended. If I could not express what I want to say, nobody would understand myself. For the each reasons I stated above are about Tawakel Karman’s achievements to break away from the Yemeni social pressure in an amicable way. There is no Yemeni happiness without her achievements. Consequently, Tawakel Karman is indispensable for the Yemeni people and that is why her accomplishments were recognized the Nobel Peace Prize committee. (721words) How to cite A Woman Made a Yemeni Future, Essay examples

Where Do I See Myself Five Years from Now free essay sample

GUIDELINES : 1. Objective: To find out the cause of growth of TVS Mopeds in parts of the North Indian market. 2. Topic for the Project Report: Market Mapping of TVS XL. 3. Project Report Faculty Guide: Mr. Sourav Das ( Industry Guide) Mrs. Aarti Mehta Sharma (College Faculty Guide) INTRODUCTION CHAPTER1 1. 1 Introduction: MARKET MAPPING Market mapping is used to develop a clear understanding of how a market actually works, looking at both the routes or channels to market and the role of influencers. A key stage in market mapping is to identify who makes the decision between alternative offers, as it is on these individuals/departments that the segmentation review will focus. A market map defines the distribution and value chain between supplier and final user, which takes into account the various buying mechanisms found in a market, including the part played by influencers. Market maps help focus attention on key decision makers within a market, and identify key target market segments within a market segmentation project. Market channels and he key players within channels can be easily identified with the help of a graphic presentation of a market. In addition, the Market Mapping process goes well beyond simply gathering and reporting market data by providing a collaborative, team-based process for bridging the gap between information and action. Market Mapping is an ideal complement to a Future Mapping scenario planning exercise. In the same way that scenarios help company teams to develop and align around a common view of the future, Market Mapping addresses alignment with customers. Market Mapping can help companies address issues like these: They have a vision of the future but they are not sure whether their customers share it. They think they know the best way to segment their market but they could be wrong. The companies simply dont know their customers well enough to understand, where they are going and are not sure which new products or services, they will want in the future, or how they will want to buy them. They expect consolidation in the industry and in their markets but they are not sure how that will affect their competitive position. They cant agree on how they should differentiate themselves from their competitors or on their best opportunities for growth and profitability. A market map can help deliver key customer and consumer insights, and ensures full awareness of the total market place. Market Mapping takes a strategic, forward-looking approach to crafting market driven strategy and segmentation, focusing on where customers are going, instead of where theyve been. [pic][pic] Market: Ghaziabad [pic] [pic][pic] Market: ALIGARH Market: SONIPAT 1. 1 Need for the study: INDUSTRY PROFILE CHAPTER2 INDUSTRIAL PROFILE: India, is the second largest producer of two-wheelers in the world. In the last few years, the Indian two-wheeler industry has seen spectacular growth. The country stands next to China and Japan in terms of production and sales respectively. Majority of Indians, especially the youngsters prefer motorbikes rather than cars. Capturing a large share in the two-wheeler industry, bikes and scooters cover a major segment. Bikes are considered to be the favorite among the youth generation, as they help in easy communication Large variety of two wheelers are available in the market, known for their latest technology and enhanced mileage. Indian bikes, scooters and mopeds represent style and class for both men and women in India. Benefits of two wheeler: Two-wheelers are the most popular and highly sought out medium of transport in India. The trend of owning two-wheelers is due to its †¢ Economical price †¢ Safety †¢ Fuel-efficient †¢ Comfort level Mopeds were first manufactured in the country by automobile Products of India in the year 1955. Nearly three decades later the first indigenous two-seater moped was rolled out of the TVS factory in Hosur, Tamil Nadu. Mopeds are a type of low-powered motorcycle with pedals, designed to provide economical and relatively safe transport with minimal licensing requirements. Traditionally, mopeds are equipped with bicycle-like pedals (the source of the term, motor-pedal), but moped is sometimes applied by governments to vehicles without pedals, based on their similar engine displacement, speed, and/or power output. Mopeds occasionally resemble powered bicycles, but most are now step-through designs (both kinds, visually similar to a traditional scooter but with either large or small wheels) and step-over designs similar to regular motorcycle. Although mopeds usually have two wheels, in some jurisdictions low-powered three or four wheeled vehicles are also classified as mopeds. [pic] The earliest mopeds were invented by Anthony Derek Davis, which were bicycles with a helper motor in various locations, for example on top of the front wheel; they were also called cycle motors. See picture, below ) [pic] A more innovative design was known in the UK as the Cyclemaster. This had a complete powered rear wheel which was simply substituted for the bicycle rear wheel, which originated from a design by two DKW engineers in Germany. Slightly larger machines, commonly with a 98  cc engine were known as auto cycles. On the other hand some mopeds, such as the Czech-made Jawa, were derived from motorcycles. [pic] While the term moped now has a particular meaning, pedals were a sign of sophistication when fitted to early motorcycles. pic] The original moped – a bike equipped with a motor The word moped was coined by Swedish journalist Harald Nielsen in 1952, as a portmanteau of motor and pedal. It is however often claimed to be derived from motorvelociped, as Velocipede is an obsolete term for bicycle that is still being used in some languages such as Russian. According to Douglas Harper, the Swedish terms originated from trampcykel med, motor och ped aler , which means pedal cycle with engine and pedals. (the earliest versions had auxiliary pedals). Other terms used for low-powered cycles include: Mofa (Motor-Fahrrad, German for motor-bicycle), Mokick (equipped with kick-start), Motorbicycle, Motorized Bicycle, Motor-Driven Cycle, and Goped (motorized inline skateboard with T-bar), Mopo (Moottoripolkupyora, Finnish meaning motor-powered bicycle). The term Noped is sometimes used for mopeds that do not have the pedals fitted. By the 1970s, it was obvious that the pedals on mopeds were no longer performing any useful function, in fact the performance of the 49  cc engines available was delivering speeds in excess of 50 mph (80 km/h), a common model in the UK being the Yamaha FS1E. Such speeds were felt to be considerably more than the target market could safely handle. What is a moped really and where does it come from? One needs to go back to the early days of the bicycle and the invention that revolutionized the 20th century the internal combustion engine. Put one of these into a coach and you have an automobile; mount it on a bicycle, you have a moped (Motor +Pedals), the precursor of ALL motorcycles. The pedals were omnipresent on all, used both as a starter device and as emergency fallback on human power. As engine sizes got bigger and bigger, it looked as if the half-bicycle-half motorcycle mopeds were just a short-lived early development phase (like a tadpole) that progress simply left behind. History however proved it otherwise: The mopeds evolution can be broken down into 4 distinct periods: From the very beginning to the end of the first world war, the period between the two wars, the phase after WWII to the early 80s and finally today. We also have to define what we call a moped: a cross between a human-powered bicycle and an engine powered motorcycle, equipped with a (usually) under-50cc gasoline engine (although some early models used 98cc displacements as well). After the end of WWI, with Europes map completely redrawn, the short period until the Great Depression of the 30s was not conducive to the development of the moped. While motorcycle manufacturing boomed, largely fuelled by the rapid re-armament needs on all sides, it seemed that the low-cubic, low-speed moped would become extinct forever, Except nobody factored in WWII. After the war ended in Europe, the demand for simple and economical, means of transportation skyrocketed. Nobody could afford a car, or even a motorcycle. Most factories were in ruins anyway. In Southern European countries, like Italy and France, people got around on bicycles. This was fertile breeding ground for the rebirth of the moped and also gave us the other Italian cultural icon, the scooter. Bicycle makers (most of which were also motorcycle manufacturers) all started offering small auxiliary engines for their bicycles. Motobecane, Peugeot, Ducati, Moto Guzzi all got into the act. The first giant leap forward was the appearance of the Velosolex, a giant among the dwarfs. If you ever rode a Velo, either with its engine running or as a bicycle, youll appreciate how well that entire machine was constructed. Originally equipped with a 33cc engine (later to grow to 42 then 49) it had a friction roller over the front wheel. You could engage-disengage the power with a lever. You had to help sometimes going uphill, but that was part of the experience. The Solex became a genuine cult idol, and rightly so. Amazingly, after more than 50 years, itstill going strong. pic] The common ancestor to mopeds and motorcycles; the Benz rolling saddle from 1886. Still with training wheels and lever-type pedals. The 1947 prototype Velosolex, virtually unchanged ever since and still going strong. Mopeds were (and still are) typically powered by a 2-stroke engine, although some experimented with 4-stroke (Ducati, Honda, Indian, Motom) The scene changed dramatically, when Steyr-Puch of Austria, the company founded by Johann Puch, a master bicycle maker in the late 1800s, introduced the first MS-50 in 1952. It represented a dramatic departure from the bicycle-based design principles; with its steel pressed frame, fan-boosted engine cooling, 2-speed handlebar-shifted gearbox and an elaborate electrical system it had more in common with real motorcycles; the first moped that was designed to be driven by its engine most of the time. The MS-50 designs success attracted many followers and became the kingpin of its era. It remained in production virtually unchanged until 1982. They reached North-America in the late 50s through the Sears catalogue, as the Allstate Mo-Ped. As Europe gradually recovered economically, again it looked that the moped, originally intended as a stopgap measure would disappear, this time for good. Instead, it kept on flourishing and its popularity went on to become a craze. There were moped races, clubs, meets and trips. [pic] This 1980 Indian carries the famous brand name and was meticulously conceived as the non-plusultra among mopeds. With its large frame, extended handlebars, elongated seat (sold as a 2-seater where permissible) riding one didnt feel like riding a smaller, more bicycle-like moped. Automobile Products of India commenced the manufacturing of scooters and mopeds from 1955. Between 1955 and 1960 only API produced mopeds. During the first half of the 60s, three companies namely Mopeds India Ltd (1965), SZUL Gwalior (1964) and Pearl Scooters Ltd (1962) entered the mopeds arena. Mopes India Ltd launched Suvega. Soon, Kinetic Engineering Limited, a part of the Kinetic group of companies, launched the moped Luna in 1972. The company also introduced the first gearless scooter. TVS too launched a moped TVS 50 in the Indian market in 1980. [pic] COMPANY PROFILE CHAPTER3 TVS group, which established in1911 by late Mr. T. V Sundaram Iyengar (1877-1955) as a bus service in Madurai, now consist of 30 Companies. It is the largest automotive Component-manufacturing group in India with annual sales of more than RS 100 billion (2002-2003). TVS motor is the largest company in the TVS group, consisting 27%of the group sales. In TVS, â€Å"T† stands for trust â€Å"v† stands for value. â€Å"S† stands for service. TVS MOTOR COMPANY LIMITED is the third largest two-wheeler manufacturer in India and among the top ten in the world. It is the largest manufacturer of sub 100cc [50cc, 60cc70cc category] 2-wheeler in the world. TVS motor has been a major player in the Indian Two-wheeler industry since its inception. It started manufacturing of mopeds in 1979 at moped division of SCL in Hosur [Ind-suzuki motorcycles limited [ISML] was formed in 1982 at Hosur, as a joint venture between SCL and Suzuki motor corporation [SMC],Japan. during 1987 SCL Moped division was acquired by ISML. The new company after this merger was named as TVS-SUZUKI Limited [TSL]. In2001; both the joint venture parties SCL and SMC decided to amicably part ways and TSL was renamed as TVS MOTOR COMPANY LIMITED. TVS MOTOR COMPANY LTD has the two major plants at Harita, Hosur and Byathahalli, Mysore. in additional; there are upcoming plants at Nalagarah, Himachal Pradesh to meet the rising need of vehicles in North India and Indonesia solely for Export purpose. Also TVS MOTOR COMPANY LTD is planning to build a plant for the manufacturing of 3- wheeler in Hosur. TVS MOTOR manufactures the entire range of Two-wheelers such as mopeds, motorcycle and scooters varying from 50cc to 150cc from its plant located at Hosur and Mysore in south India. The production capacity is 1. 5 million vehicle per year [2002-2003] with net fixed assert of RS 10billion. Under the able leadership of chairman Mr. Venu Srinivasan, TVS MOTOR is poised to make its presence felt in the India and international markets. India’s first two-seater 50 Moped TVS 50, Launched In AUG 1980 and now in the year 2006 it has the highest market share of its moped products of 69%. According to a recent study by BCGCII, TVS MOTOR COMPANY LTD is among the list of 100 companies chosen out of 12 rapidly developing economies. It is also the recipient of the respected DEMING PRIZE awarded by the JUSE counselors. Today, there are over thirty companies in the TVS Group, employing more than 40,000 people worldwide and with a turnover in excess of USD 4 billion. With steady growth, expansion and diversification, TVS commands a strong presence in manufacturing of two-wheelers, auto components and computer peripherals. We also have vibrant businesses in the distribution of heavy commercial vehicles passenger cars, finance and insurance. TVS Motor Company is the third largest two-wheeler manufacturer in India and one among the top ten in the world, with annual turnover of more than USD 1 billion in 2007-2008, and is the flagship company of the USD 4 billion TVS Group. A bike for anyone TVS Motor currently manufactures a wide range of two-wheelers from mopeds to racing inspired motorcycles. Motorcycles (TVS Apache, TVS Star, TVS Flame) Variomatic Scooters (TVS Scooty Streak, TVS Scooty Pep +, TVS Scooty Teenz) and Mopeds (TVS XL Super, TVS XL Heavy Duty) [pic] Penchant for Quality The company has 4 plants located at Hosur and Mysore in South India, in Himachal Pradesh, North India and one at Indonesia. The company has a production capacity of 2. 5 million units a year. TVS Motors strength lies in design and development of new products the latest launch of 7 products on the same day seen as a first in automotive history. We at TVS deliver total customer satisfaction by anticipating customer need and presenting quality vehicles at the right time and at the right price. The customer and his ever changing need is our continuous source of inspiration. TVS has always stood for innovative, easy to handle, environment friendly products, backed by reliable customer service. TVS Motor will be responsive to customer requirements consonant with its core competence and profitability. TVS Motor will provide total customer satisfaction by giving the customer the right product, at the right price, at the right time. TVS Motor The Industry Leader: TVS Motor will be one among the top two two-wheeler manufacturers in India and one among the top five two-wheeler manufacturers in Asia. TVS Motor Global overview: TVS Motor will have profitable operations overseas especially in Asian markets, capitalizing on the expertise developed in the areas of manufacturing, technology and marketing. The thrust will be to achieve a significant share for international business in the total turnover. TVS Motor At the cutting edge: TVS Motor will hone and sustain its cutting edge of technology by constant benchmarking against international leaders. TVS Motor Committed to Total Quality: TVS Motor is committed to achieving a self-reviewing organization in perpetuity by adopting TQM as a way of life. TVS Motor believes in the importance of the process. People and projects will be evaluated both by their end results and the process adopted. TVS Motor The Human Factor: TVS Motor believes that people make an organization and that its well-being is dependent on the commitment and growth of its people. There will be a sustained effort through systematic training and planning career growth to develop employees talents and enhance job satisfaction. TVS Motor will create an enabling ambience where the maximum self-actualisation of every employee is achieved. TVS Motor will support and encourage the process of self-renewal in all its employees and nurture their sense of self worth. TVS Motor Responsible Corporate Citizen: TVS Motor firmly believes in the integration of Safety, Health and Environmental aspects with all business activities and ensure protection of employees and environment including development of surrounding communities. TVS Motor strives for long-term relationships of mutual trust and interdependence with its customers, employees, dealers and suppliers. [pic] TVS XL: It has come up with all the features which is highly required to market this bike. Every two wheeler riders are pleased to have all the technical specifications and salient features in one scooter. It is fully equipped with various standard equipments which assure the safety and security of this two wheeler. Models of TVS XL: [pic] TVS XL Super TVS XL Super comes equipped with several important features. It comes available with 70 cc engine with the kick start option. It is further marketed with auto wet clutch system which make this moped reliable to all the riders. There are found many safety and comfort features to make this moped better for riding. Those special features included in it are safety fuel tank lock, super speedometer and ignition control, super multi reflector head lamp and indicator etc, it is found in different colors Red †¢ Black †¢ Green †¢ Blue TVS XL Super Heavy Duty Its 70 cc engine provides easy kick start for smarter beginning. Reliability of this two wheeler is assured by its auto wet clutch system, wheel removal with QD wheel system, safer suspension etc. The only difference between the two variants is of 9 kg weight more of TVS XL Sup er HD. Its bold tubular frame gives proper support to the riders to ride it any road condition. Night riding becomes safer due to the presence of powerful 12V electrical system. Passengers feel comfortable for its detachable seat, load carrier and secured due to the presence of effective front shock absorber, rear brake of 110 mm diameter etc, It is found in different colors †¢ Red †¢ Blue †¢ Black †¢ Green RECENT ACHIVEMENTS: TVS Motor posts 2% growth in July 2009 Hosur, August 1, 2009 : TVS Motor Company has posted 2% growth in July 2009, registering total two wheeler sales of 120,994 units against 118,545 units in the corresponding period of the previous year. The company continued its positive growth trend, registering 4% growth for the period April to July 2009. Domestic sales of the company clocked a growth of 5% registering sales of 107,883 units in July 2009 as against 102,530 in the corresponding month of the previous year. Scooters continued to grow, recording 15% growth in sales with 27,673 units in July 2009 when compared to 24,156 units in the corresponding period of the previous year. Total motorcycle sales of the company stood at 42,998 units in July 2009 when compared to 54,042 units recorded in July 2008. Exports however, continued to be affected with sales of 13,061 units of two wheelers in July 2009 as against 16,015 units in the corresponding period of the previous year. The recently launched TVS Scooty Streak has been well received in the market and contributed handsomely to the growth of scooter sales of the company. The Apache RTR 180 and TVS Flame SR 125 have also received encouraging response. The TVS Apache RTR 180s with its innovative blend of revolutionary technology and sporty design with an over square engine that is programmed to whip up an astonishing 17. 3 PS has received rave reviews by auto enthusiasts and experts. The bikes style statements such as its alloys, unique grab rails, chiseled fuel tank, front and rear petal disc brakes have been well appreciated by customers. RESEARCH METHODOLOGY CHAPTER 4 4. 1RESEARCH DESIGN: [pic] 4. 1. 1 SOURCE OF DATA: Primary data Primary data was collected through three discussion guides approved by the company to achieve the objective of the study. 4. 1. 2 COLLECTION OF DATA: The data was collected through a desired discussion guide by Survey method. The survey was carried out in three tows in North India ( Ghaziabad, Aligarh Sonipat ). 4. 1. 3 SAMPLING POPULATION: In the first phase, the respondents targeted were the customers of TVS who were using TVS XL. The respondents belonged to Ghaziabad and Aligarh to understand their buying behavior regarding the Mopeds and reason for the same. In the second phase the respondents targeted were both TVS XL users and Non-TVS users who were using the bike for the same purpose. These respondents are taken from Sonipat district of Haryana. TVS XL users were taken into consideration to understand their buying behavior and Non-TVS users who are using the other bikes for the same use, are targeted to know their awareness about the TVS XL and the reasons for not choosing the product. The respondents included the Dealers and Salesman of the above areas, to understand their way of approaching the customers and actions put forward by them to make their customers aware and satisfy about the product. 4. 1. 4 SAMPLING METHOD Cluster Sampling was done to meet the objective of the study. Four groups of respondents were taken into consideration to understand their intentions about the product 4. 1. 5 SAMPLE SIZE The total of 135 respondents were taken into consideration to conduct the study for achieving the objective. The respondents include 62 20 customers of TVS-XL from Ghaziabad-Aligarh and Sonipat respectively. The study included the 38 Non-TVS XL customers to know their awareness about TVS XL. The respondents also include five (5) dealers and ten (10) salesmen. [pic] (4. 1) Showing the sample size of customers at different district 4. 1. 5 SAMPLE UNIT: a) Dealers of three towns of North India Ghaziabad, Aligarh and Sonipat. b) Salesmen of above three towns who are working with the dealer for past 2 years. c) Existing customers of TVS-XL (who bought the bike within last SIX months) d) Non- TVS XL Customers who are using other convenience for same use. ) Systematic interview directly from public. 4. 2 Methodology of Data collection: MOPEDS SALE HAS INCREASED SIGNIFICANTLY FROM LAST 5 YEARS. The Research conducted is based on survey method and the sources of data being the primary data was collected directly through the customers of the TVS XL users and Non-TVS users. The discussion guides were prepared and employed : To understand where this growth has happened, by how much why. Where how much would cover dealer-wise changes Study to cover both dealer understanding and end-consumer understanding. The dealers are discussed as depth interviews to assess push and pull factors such as sales efforts and demand patterns. For consumers the following will be covered basis depth interviews. †¢ Who is buying the product: Men , Age , Income , Geographic Location , Occupation †¢ Why is he buying: o Purpose /need fulfilled to buy the vehicle; Functional and Social needs. This would cover Mobility routine ( distance , time, effort and cost) load carrying requirements and how this moped fulfils this vs what he was doing before ( such as using public transport or other means). Also Social Economic needs fulfilled : Prestige , Earnings , More money value. o Reasons for buying : Awareness , Influencing factors, How did he/she make up his/her mind , what he had before, what would he have done if this moped was not available, what changed his mind to go for a moped. o Post use satisfaction: How satisfied he is and why? 4. 2. 1 METHODOLOGY: Approach: Survey method has been adopted to collect primary data from the TVS XL users, Non-TVS USERS, Dealers and salesmen. Method: Data was collected with the help of depth interview and direct interaction with the customers, dealers and salesmen. . 3 RESEARCH INSTRUMENT: A desired Discussion Guide was designed to allow all respondents to express themselves without any fear of disapproval, dispute, or advice from the interviewer. It contains the questions which makes the Interviewee feel he is important and tries to get irrational mind set of the customer towards the buying of TVS-XL. The discussion guide was generated an d approved by the company. Three types of discussion guides were generated for Dealers Salesmen, TVS-XL customers and Non-TVS-XL customers. 4. 4 METHOD OF ANALYSIS: Analysis was done to Understand the need of the Survey for finding the cause for high growth of TVS-XL in some parts of North India. Data(Ref. Annex. 1) was given by the company for analysis to find the high and low TVS-XL growth markets in North Indian parts where the bike is already projected. The country data was analyzed with the help of CAGR(Ref. Annex. 2) method to find the exact location for study. Choosing of a particular State after analyzing various factors such as highest state wise Volume sales and CAGR of TVS-XL demographic, geographic factors of a region etc. (Ref. Annex. 3). Choosing of a particular District after analyzing various factors such as CAGR and highest state wise Volume sales of TVS-XL, demographic, geographic factors of a region etc. (Ref. Annex. 4) Discussion Guides (Ref. Annex. 5, 6, 7) were prepared for depth Interview (Data Collection). (Ref. Annex. 1)It contained the questions which makes the Interviewee feel he is important and tries to get irrational mind set of the customer towards the buying behavior of TVS-XL. Residing 7-12 days in each town for collection of data to meet the dealers, salesmen, customers and public to understand their perception towards TVS-XL. Taking the sales data of TVS-XL within last SIX months including the bio data (Address, Phone number etc) of the customers. (Ref. Annex. 8) Conducting the Personal interview with the customers and recording it. Taking the Photo of the customer with their bike. (Ref. Annex. 9) Enter the data in excel sheet for further Analysis that hels in quantifying the data. DATA ANALYSIS AND INTERPRETATION CHAPTER 4 INTRODUCTION: The following study is based on the criteria like customers opinion about TVS Xl, their Likes, their Dislikes, awareness about the product and other attributes. This approach will lead to customer perception and perspective. The data collected was primary and the respondents were both users and non-users of the TVS-XL. Dealers and Salesmen were also part of study. This study gives customer insight and helps in the market mapping of TVS-XL. The customers were personally interviewed and conversation regarding the above mentioned criteria was done. Tables and Graphs: Q1: Age group of TVS-XL customers? Table 1: |Age |Number of Ghaziabad |Customers Aligarh | |Percentage | | | |Sonipat | | |15-25 |4 |6 |4 | | |26-39 |15 |13 |7 | | |40-50 |7 |4 |0 | | |50 Above |6 |7 |9 | | |TOTAL |32 |30 |20 | | Chapter 5: Results and Conclusions Chapter6:Limitations Chapter7:Appendices Identification of data sources Research tactics †¢ Discussion Guide Choice of research approach – survey method Conclusion and suggestion Data collection and analysis; †¢ Data collection †¢ Data analysis and interpretation Defining Research activities Primary data Source; Moped customers Non Moped Customers TVS Motor Company -Mission â€Å"We are committed to being a highly profitable, socially responsible, and leading manufacturer of high value for money, environmentally friendly, lifetime personal transportation products under the TVS brand, for customers predominantly in Asian markets and to provide fulfillment and prosperity for employees, dealers and suppliers. † Vision Statement TVS Motor Driven by the customer Discussion Guide TVS XL Customers Non-TVS XL Customers Dealers/ Salesman CLUSTER SAMPLING DEALERS SALESMEN TVS-XL CUSTOMERS NON-TVS CUSTOMERS

World Cities Hsc Geography free essay sample

Demonstrate why World Cities are powerful centres of economic and cultural authority. World cities have become the command centres of the ever increasingly globalised world economy. These cities are highly equipped with the most advanced communication technologies and consequently play the lead role in organising the concentration and accumulation of world capital, as well as being the preferred location for specialised service firms such as accounting and law. This can be observed through the large number of TNC headquarters located in world cities.Consequently, world cities have gained a large amount of economic authority. Furthermore, due to their ability to generate and spread ideas, values and influence specific cultural processes world cities have also gained cultural authority. This is through having strong media outlets and many tourist attractions. New York and London are prime examples of world cities with economic and cultural authority. One of the main reasons for world cities having such economic authority is due to large concentration of TNC headquarters in these cities. We will write a custom essay sample on World Cities Hsc Geography or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page For example, London has 220 headquarters of UK’s top 500 companies such as two of the world largest banks HSBC and Barclays. These TNCs conduct lots of business internationally generating vast amounts of revenue and consequently have a large amount of power and influence. The fact that world cities also have strong communications and transport technologies help to allow these TNCs conduct business so efficiently. For example New York’s John F Kennedy Airport has the most international traffic in the U. S allowing for greater mobility of human capital.World cities also have large markets for a vast range in goods and services. For example the economy of New York generated $1. 28 trillion is 2010, and while most of this was from the financial and insurance industries, there has been significant growth in N. Y’s creative industries such as new media and advertising. Similarly, London also has large a large economy, generating $448 billion in 2009. World cities also have cultural authority from their ability to generate and spread ideas and values which is aided by improved communication technologies.For example, many large sporting events are held in world cities and broadcast internationally. The upcoming London 2012 Olympics and the Golden Glove amateur boxing tournament in New York are prime examples of this. The spread of these ideas and values are also aided by large media outlets with an international reach. For example the news channel CNN which has headquarters in New York, although primarily broadcasting in the U. S, also broadcasts internationally to places like Australia and the Caribbean. Similarly London has the BBC news, also broadcasting internationally.As well as having the ability to generate and spread values, world cities are also able to attract large amounts of tourist. It is estimated that London attracts 26 million tourists a year, with the main attractions being the British Museum, National Gallery and the Globe Theatre. New York’s main tourist attractions include the Empire State Building, the Statue of Liberty and the Grand Central Terminal. In 2010 it was estimated that 48. 7million tourists visited New York. In summary world cities are both economically and culturally significant in a global economy.They have economic authority through having advanced communication technologies, allowing for headquarters of large TNCs to conduct business on a global scale. This has led to large concentrations of specialised services in world cities such as in accounting and law. World cities also have cultural authority by being able to generate and spread ideas and values through powerful media outlets with international reach. They also have the ability to attract large amounts of tourists by housing significantly global monuments. These are the primary reasons for world cities having cultural and economic significance.

The Representation of Women and Men in the film Gran Torino Essay Example

The Representation of Women and Men in the film Gran Torino Essay Before current expectations of gender equality, men and women have often had very different perceptions placed upon them due simply to their sex. Women were expected to be compliant, nurturing and passive and societal expectations included marriage and primary responsibility for child rearing. Men were typically expected to be strong, decisive and brave, with the ability to take care of and protect their family. People who did not conform to these stereotypes were often marginalized by society.Films often represent women and men in ways that challenge the traditional gender roles held by our society. One such film, Clint Eastwoods Gran Torino, challenges audiences views about the independence of women and the leadership roles and masculinity associated with men, young and old.In the film we are presented with four main characters; the older male Walt Kowalski who is a strong and dominant man; the young male Thao Vang Lor, a submissive, feeble man; the older woman Grandmother Phong, t he matriarchal leader of the Lor family; and Sue Lor, a free spirited young woman with the courage and will to stand against the aggressive gang culture around her.Eastwood constructs his female characters to embody ideas of social independence and leadership, which challenges traditional values about women in society. Sue Lor and Grandmother Phong, stand up for themselves against their male counterparts in the film when they try to assert their dominance. This can be seen in the scene where Walt confronts Grandmother Phong, attempting to emphasise his dominance by spitting, traditionally a habit associated with strong men. The expectation is for Phong to back down from the show of dominance, but instead she spits an even larger amount than Walt; a direct signal to the audience of Phongs sense of equality.Grandmother Phong is the head of the Lor family and the female equivalent of Walt, as Walt is the head of his family. She is often portrayed sitting in a rocking chair on the Lors veranda, watching the neighbourhood, and chewing beetle juice, a substance chewed by men in Myanmar to show dominance and leadership. These activities are similar to the activities that Walt is revealed to do, such as drinking beer on the porch and chewing beef jerky, and the similarities shown between the two characters directs the audience to not only equate Phong with Walts character, but with the masculinity he displays, and to see female leadership as natural and right.We can see that Eastwood means to portray the females of Gran Torino as intelligent, quick thinking girls who have the courage to stand up to men when Sue is confronted with Spiders gang for the first time.Spider: This is my little cousin, Sue.Smokie: Hey, Sue how old are you, girl?Sue: Mentally, Im way too old for you. Im going inside.Spider: Thats right, go inside while the men talk.Sue: Yeah, thats exactly what Im doing, Fong.Her snappy, sarcastic comments, even when Spider suggests she should listen to men an d leave, which would re-affirm the traditional representation of woman as submissive, illustrates how Sue is intelligent and independent; she doesnt follow the orders of her family and especially not the orders of older men in her household. This female independence shown goes against traditional representation of women as weak and submissive characters that should always follow the orders of men.Female dominance is also seen when Sue is on the streets and is surrounded and threatened by three men. Instead of submitting, Sue fights verbally back at the three attackers, insulting their masculinity and provoking their anger.Tall gang member: This Oriental yummy for me? Dont worry; Ill take good care of her.Sue: Great, another asshole with a fetish for Asian girls. God, it gets so old.Tall gang member: Whats your name, girl?Sue: My name? Its take your crude, overly obvious come-on to every woman who walks past and cram it. Thats my name.From these scenes we are shown a woman who believ es it is her right to be able to walk down the street without being assaulted. This portrayal of women as fighters who can hold themselves against men and are considered to be equal is prevalent in the film, and the idea of strong women challenges a traditional societal view that woman should be submissive to men and that men are the stronger sex who should be the protectors.However, Gran Torino also presents women as vulnerable and unable to protect those that they love when we are presented with Sues encounter with the African American gang, and then the sexual assault of Sue by the Hmong gang. In both scenarios, Sue is singled out, because of her attitude towards abusive men or her connections to Thao, and is assaulted, verbally and physically, by the gangs.The assault of such a strong woman as Sue, by a gang of males, shows to the audience the idea that woman are physically vulnerable and need to be protected, as they cannot do it themselves. The assault of Sue intends to show t he audience that no matter how emotionally strong a woman is, men can always use physical strength to dominate, therefore acknowledging the notion that women are weak and in need of protection. The idea of vulnerable women reinforces a traditional societys expectations of women in need of protection. The portrayal of Sues loss of strength and power is included in the film as the catalyst for her brother Thao to transform from a weak male character to a stronger one who can be seen as beneficial to society.Men, such as Walt Kowalski, are represented in the film as aggressive, judgmental, crude, forceful characters who dominate; they are the strong leaders who are needed to protect the society they live in. They are presented as essential to society as the women and those with women like qualities and too weak and cannot protect themselves. This is seen when Sue is being assaulted by both the African American and Hmong gang members. Walt, who holds racial prejudice towards Sue and her family, drives by and rescues Sue from the verbal assault from the African American gang, rescuing her from a dangerous situation that she could not have escaped from herself.Walt also warns the gang about the consequences of crossing a man such as himself;Ever notice how you come across somebody once in a while you shouldnt have messed with? Thats me.Walt is also shown as a hero after the sexual assault of Sue and the drive by shooting on the Lors house; he defeated the Hmong gang by sacrificing himself and is killed so that Sue and Thao are protected from the Hmong gang in the future. The act of sacrificing himself to save others invites the audiences to see Walts character as brave, loyal and fiercely protective of Sue and Thao, and these characteristic reflect back upon the representation of men.The threatening warning and the self sacrifice, as well as many other of Walts actions, sets him up as the alpha male of the neighbour hood; the leader and the protector. The assertion of Walt as a leader and a guardian reinforces traditional societal views of males as dominant individuals and invites audiences to relate to Walt as his characterisation supports societys expectations of men.The scene after the birth ritual of the family, when Grandmother Phong is discussing how her daughter should remarry, addresses the idea of men who do not possess strength.Phong: Theres no man in this house, thats why my daughter should remarry. Being a second wife is better than having a woman be the head of the household.Man: What about Thao?Phong: What about him?Man: Hes the man in the house.Phong: Thaos not a man. Look at him in the kitchen, washing dishes like a woman. Even his sister gives him orders and he obeys.Phongs description of Thao doing jobs like a woman is meant as an insult to Thao, illustrating that it is weak and passive to be a sympathetic male character; this characterisation goes against societys traditional views of strong male characters. However, it also shows us that even though Grandmother Phong has assumed the leadership role in her family and her granddaughter Sue is following her lead, she still believes it would be beneficial to have a man as the head of her household; one more stereotypically male than her grandson who practices obedience and submissiveness to the women in his family. This re-affirms the idea that a strong male leader is needed for families to be successful, and it also reaffirms societal views of males.We can see that male characters in the film are represented as both strong, manly leaders of society, such as Walt, and weak, submissive individuals such as Thao, and therefore both reinforce and challenge traditional expectations of men by society.While we see the two older characters of Walt and Grandmother Phong ultimately maintaining their traditional gender roles, we see a caring and self sacrificing side to Walts nature, and a stoic side to grandmother Phong. We also see the two younger characters of Th ao and Sue display gender roles that encompasses both typically male and female characteristics.The film Gran Torino ultimately shows us four characters that, through a tragic series of events, display a range of gender identities that challenge and reinforce the traditional views of society.

PODCAST Build a Marketing Strategy For 9,360% Bigger Results

PODCAST Build a Marketing Strategy For 9,360% Bigger Results Are you getting more out of your marketing than you’re putting into it? Nathan Ellering is the head of demand generation at , and he wants you to be able to say that you’re getting the results you want from your marketing, your content, and your social media. Nathan is also the author of The Ultimate Guide to Marketing Strategy, so he’s a bit of an expert on the topic! We’re going to be talking to him today about how you can generate quality leads, get the traffic and traction that you want, and make your marketing strategy a success. What Nathan does at as the head of demand generation. The story behind the launch of the Ultimate Guide to Marketing Strategy: what it includes, why it was necessary to write it, how it’s different, and why you should check it out. Nathan also shares why he created it as a microsite as opposed to a blog. The importance of following the acronym SMART when you’re setting your goals. An explanation of what 10x content is and how Nathan makes it work for him. How Nathan recommends tracking marketing ROI to be sure that your content is doing what it’s supposed to do. How to prioritize within your marketing strategy. The concept of goals-driven budgeting. Nathan’s best advice for someone just starting a marketing strategy. Links: The Ultimate Guide to Marketing Strategy Google Analytics If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Nathan: â€Å"Marketers who document their strategy are 538 percent more likely to report success than those who don’t.† â€Å"The goals-driven budgeting methodology requires you to set your goals first, then plan your budget to make the goals a reality.† â€Å"As a marketer, your first blog post won’t be good and your first ad is probably going to suck, but you need to do it. You need to ship something and you need to continuously improve.†